Before pitching into the step-by-step guide, evidently, you should know how integral the process of blogging is to the success of your marketing and how effectively it supports your business enterprise. This is why it goes without saying that without a blog, you’ll find yourself facing trouble such as poor search engine optimization(SEO), lack of social promotional content, getting detached from your early customers and leads. Blog posts are a piece of article, news, stories, thoughts, insights, and guide about any topic posted in the form of images, videos, infographics, etc that’s is intended to publish in the blog section of your website or on any social media platform to boost brand awareness, reliability and revenue and most primarily they can help you drive traffic to your website.

Here is an actionable step-by-step guide that can help you while formulating simple yet interesting Blog posts to provide optimum educational content to the audience.

• Understand your audience

Knowing your audience and understanding their goals is the greatest aspect of market research. Your blog post starts if only you are better aware of what content and message they actually care about. Once you’ve developed the idea of what to present to them, you’ll be able to better craft your message. While you’re coming up with a topic for your blog post, do good research in every aspect of their interests, wants, needs, and buyer personas.

• Create your blog domain

You need to find a domain to host your website where all of the blog posts you write can be published. All you’ll be doing is selecting a content management system(CMS) and a website domain hosting service. A CMS helps you originate a website domain and can also manage subdomains where you create a webpage that links to an existing website.

• Personalise your blog’s theme

Once you are done with setting your website domain, initiate with a standout design so that your blog post can have a different charm apart from the rest of the social marketing world. Make its appearance that attractive and innovative so that it can reflect the theme of the content you plan on your brand with utmost lucidity. This can be about your band’s logo, about Page, and whatever adds value to the subject of the matter.

• Choose your very first blog post’s topic

Before you post anything or pick a topic for your blog post, figure out some brainstorm and pinpoint blog topics that can provide value to your target audience because your credit hasn’t been settled yet. Think about the things that relate to your audience and customer’s niche. Be mindful about the topic that can be informative as well as effective so that it can bring your audience closer.

• Come up with a working title

Next, approach with a topic that is more specific and helpful that provides enough information. So, you could just focus on your blog post with something more solid and specific than a generic and overwhelming topic.

• Write an intro

Try to grab readers’ and audiences’ attention with a captivating introduction in the post. Then, go by addressing the purpose of the post and express how it will help them with the problems they are experiencing. An intro does a great job of attracting a reader’s attention right away as it imparts a hope of improvement in their work.

• Organise your content in an outline

This step really helps you in outlining your post and in this way, before you start drafting, you’ll know which points you should cover and the best order to do so. This process makes it easier and effortless to read the content and understand it quite distinctly as the major sections are segregated into subsections and that goes into more detail.

• Write your blog post

Next step, where you’re going to write the content, using your outline as a guide. Have some intense research, gather more insightful information, examples, data to back your points, and provide proper content to the folks.

• Do Proofread and edit your post

Here, you’re very close to your work. The editing part is an important thing for blogging, don’t dare to overlook it even once for a while! Check your formats, visual appearances, be mindful about your blog elements, and make your post done to serve with a final copy edit and proofread.

• Place a CTA

Use your CTA and insert it at the end of every blog post, so that you can get an idea about what your reader wants you to do next.

• Optimise for on-page SEO

After you are done with the writing part, go for the on-page SEO element of your posts and optimise your web pages for specific keywords in order to enhance your search visibility and traffic.

• Pick a catchy title

Finally, it’s time to have a check on the working title. As you start editing your title, make sure to keep the title accurate and clear that can easily grab your reader’s attention, because no one likes a long overwhelming title.

By now you would be all set to create your own blog posts. But if you are running into some issues, or just want some more ideas and advice about blogging to take your blog post onto another level, please don’t hesitate to contact our enterprise Writewit and we assure you, to leave you with no regret!